The time I broke my brain
I’m a big believer in treating life as a series of experiments. It’s a great way to learn about yourself and it stops you from stagnating. But not every...
How could Donald Trump impact the world of creativity?
Today the world is a bit more nervous than it was yesterday. The new POTUS brings with him policies and attitudes and opinions that make millions of people feel...
Science shows brainstorms don’t work. Why do we still use them?
Brainstorming was first introduced to the world in 1942. It was outlined in the book How To Think Up by Alex Osborn, one of the founders of advertising agency BBDO....
When you’re judging ideas, don’t trust your gut
Over the years, I’ve seen countless great ideas die from bad judgement. The decision-makers will often say things like ‘I’m just not feeling it’ or ’that makes me feel...
A device that’s guaranteed to give you better ideas
You won’t be surprised to learn that we’re big fans of TED here. There’s such good thinking on there about creativity (as well as some misguided stuff, Elizabeth Gilbert)...
Why you struggle to come up with ideas
Welcome to Creative Lies – our very first video series. Right here is the first of 10 videos debunking lies and misunderstandings that surround the world of creativity. Many of...
How your “Inner Interrupter” stops you listening
Many of us struggle to listen effectively at least some of the time. The odd thing is that we can listen. It’s just that we often don’t in practice....
The science behind creativity – what happens in the brain and why
What is creativity? There’s an extraordinary new type of brain scan called an fMRI that allows us to witness creative thinking while it’s happening. For the first time, we...