Our holiday reading list: the tastiest stuffing for your brain, this Christmas
If watching stale old festive films and TV reruns isn’t your bag, you might want to pick up a few books to see you through the Christmas break. We quizzed our contributors to see what they recommend and here’s a reading list in no particular order.
Ugly is Only Skin Deep
by Dominik Imseng
My friend Dominik published this book a couple of months ago. It’s the story of advertising’s creative revolution in the late 1950s (and – by gum! – does it need another one now!) He tells the story of the people, the companies and the campaigns that changed ad-land. I highly recommend it (as you’ll see on the second page of the book).
Copy, Copy, Copy
by Mark Earls
We’ll be featuring an interview with Mark very soon. But his latest book is one that brilliantly shows how new ideas are often adaptations of old ones. And not only does he give you great examples, he explains very practically how to do it. You can even get a special pack of artefact cards that you can use to help you generate ideas immediately.
Design Essentials for the Motion Media Artist
by Angie Taylor
Angie is a contributor-to-be and has a written a couple of books on motion graphics. Her latest book here has 5 star reviews on Amazon. If you – or any of your loved ones – are interested in animation and moving images, this is the book that will really improve your skills.
Nobody wants to read your sh*t
by Steven Pressfield
The author believes that this blunt and painful truth is what can change you from an amateur to a professional. And I think he’s got a great point. You can use it to generate more empathy and understanding of your audience. You can use it to connect more deeply with them and create something they’ll really want. And it’s just as important for creativity in business as it is in creating works of art.
Sapiens
by Yuval Noah Harari
This book blew me away earlier in the year. I kept putting my kindle down to tell me wife about what I’d just read. It’s the story of humans from beasts roaming the African savannahs through the birth of civilisation to the modern mind. It’s beautifully written and offers you a completely different perspective on humanity.
Insight Out
by Tina Seelig
And finally, a little plug for my own book. You can get it for free by subscribing to the site. But if you’re a lover of paper books – or enjoy scribbling notes in the margin – you can get the paper version right here. There’s even a little photo of me at the back that you can cut out, put in an expensive frame and place lovingly on your desk at work.
Now he runs Open for Ideas and helps individuals and companies become more creative.
You can find him speaking at conferences all over the world. And sharing his thinking in boardrooms, universities and dimly-lit pubs.
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